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With clients in NZ, Europe & Australia we collaborate with award-winning, innovative businesses to highlight insights, create brands & amplify consumer advocacy through design & experience.

Work

Diageo Tanqueray Experiential Campaign





In a pitch against two New York advertising companies, we came out on top with this "Ever Wondered?" global experiential and interactive challenge to bartenders.

To increase POP sales we recruited one bartender from each of Tanqueray’s worldwide stockists and asked them to host and entertain bespoke cocktail nights to selected social Facebook groups. The bartenders created new Tanqueray cocktails for their events and had them voted on by their groups. It was a one month online success story.

CREDITS: Art Direction & Graphic Design Michael Walters